SwiftSchemaGenerate
    Schema stack

    School Enrollment Stack

    School enrollment pages with EducationalOrganization + Offer context, FAQs, and breadcrumbs.

    Open generatorValidate in Rich Results Test
    Included schema
    Educational Organization
    Offer
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • K-12 admissions or enrollment landing pages
    • Private school application pages with tuition details
    • Enrollment pages explaining deadlines and requirements
    Composition

    What is included

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • availability
    • itemListElement[].name
    • logo
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • price
    • priceCurrency
    • url

    Recommended properties

    • description
    • eligibleCustomerType
    • itemListElement[].item
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • priceValidUntil
    • sameAs
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    Validate
    [
  {
    "@context": "https://schema.org",
    "@type": "EducationalOrganization",
    "@id": "https://www.example.com/schools/northwind-academy#org",
    "name": "Northwind Academy",
    "url": "https://www.example.com/schools/northwind-academy",
    "logo": "https://www.example.com/images/northwind-academy-logo.svg",
    "description": "Independent K-12 school focused on project-based learning."
  },
  {
    "@context": "https://schema.org",
    "@type": "Offer",
    "@id": "https://www.example.com/schools/northwind-academy/enroll#offer",
    "name": "2025 Enrollment Application",
    "description": "Application fee includes transcript review and admissions interview.",
    "price": "75.00",
    "priceCurrency": "USD",
    "availability": "https://schema.org/InStock",
    "url": "https://www.example.com/schools/northwind-academy/enroll"
  },
  {
    "@context": "https://schema.org",
    "@type": "FAQPage",
    "mainEntity": [
      {
        "@type": "Question",
        "name": "What is the application deadline?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Applications are due by February 15 for fall enrollment."
        }
      },
      {
        "@type": "Question",
        "name": "What documents are required?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Submit transcripts, a birth certificate, and two recommendation letters."
        }
      },
      {
        "@type": "Question",
        "name": "Is financial aid available?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Yes. Financial aid applications are reviewed on a rolling basis."
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
      { "@type": "ListItem", "position": 2, "name": "Schools", "item": "https://www.example.com/schools" },
      { "@type": "ListItem", "position": 3, "name": "Northwind Academy", "item": "https://www.example.com/schools/northwind-academy" },
      { "@type": "ListItem", "position": 4, "name": "Enroll", "item": "https://www.example.com/schools/northwind-academy/enroll" }
    ]
  }
]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Should I list multiple grade levels?

    If separate enrollment pages exist by grade band, create distinct Offer entries or pages for each.

    How do I show tuition ranges?

    Use page copy to describe ranges and keep the Offer price aligned to the visible fee.

    Primary sources

    References