Tutoring Marketplace Stack
Tutor marketplace pages with CollectionPage + ItemList + Service context, FAQs, and breadcrumb navigation.
When to use this stack
- Tutor marketplace landing pages with filters
- Subject/category listings of available tutors
- Pages where FAQs clarify pricing, sessions, and cancellations
What is included
Represents the marketplace page aggregating tutor listings.
Lists tutor services with names and URLs.
Describes tutoring services offered by listed tutors.
Answers questions about booking, pricing, and cancellations.
Provides navigation context for the marketplace page.
Properties across the bundle
Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.
Required properties
- areaServed.name
- description
- itemListElement[].name
- itemListElement[].url
- mainEntity[].@type=Question
- mainEntity[].acceptedAnswer.text
- name
- offers.price
- offers.priceCurrency
- provider.name
- serviceType
- url
Recommended properties
- description
- hasPart.@id
- inLanguage
- itemListElement[].item
- itemListOrder
- mainEntity[].acceptedAnswer.text
- mainEntity[].author.name
- mainEntity[].name
- numberOfItems
- offers.availability
- offers.url
Combined JSON-LD
Paste this as one script tag, then replace every example value with data from the live page.
[
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"@id": "https://www.example.com/tutors#page",
"name": "Math Tutors",
"description": "Browse vetted math tutors for algebra, calculus, and test prep.",
"url": "https://www.example.com/tutors/math",
"hasPart": [
{ "@id": "https://www.example.com/tutors#list" }
]
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"@id": "https://www.example.com/tutors#list",
"name": "Math Tutor Listings",
"itemListOrder": "https://schema.org/ItemListOrderAscending",
"numberOfItems": 3,
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Alex Rivera", "url": "https://www.example.com/tutors/alex-rivera" },
{ "@type": "ListItem", "position": 2, "name": "Priya Shah", "url": "https://www.example.com/tutors/priya-shah" },
{ "@type": "ListItem", "position": 3, "name": "Jordan Lee", "url": "https://www.example.com/tutors/jordan-lee" }
]
},
{
"@context": "https://schema.org",
"@type": "Service",
"@id": "https://www.example.com/tutors/math#service",
"name": "Math Tutoring",
"serviceType": "Tutoring",
"description": "1:1 tutoring for algebra, geometry, and calculus.",
"provider": { "@type": "Organization", "name": "Northwind Tutors" },
"areaServed": { "@type": "AdministrativeArea", "name": "Online" },
"offers": {
"@type": "Offer",
"price": "45.00",
"priceCurrency": "USD",
"availability": "https://schema.org/InStock",
"url": "https://www.example.com/tutors/math/book"
}
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "How do I book a tutor?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Select a tutor profile and choose a time slot to book a session."
}
},
{
"@type": "Question",
"name": "Can I reschedule?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. Reschedule up to 24 hours before the session without a fee."
}
},
{
"@type": "Question",
"name": "Are sessions online or in person?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Most tutors offer online sessions; some provide in-person options in select cities."
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
{ "@type": "ListItem", "position": 2, "name": "Tutors", "item": "https://www.example.com/tutors" },
{ "@type": "ListItem", "position": 3, "name": "Math", "item": "https://www.example.com/tutors/math" }
]
}
]Implement and verify
- 01
Start with the live page
Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.
- 02
Add one JSON-LD script
Use the combined example as a template in the document head or before the closing body tag.
- 03
Complete regional details
Fill shipping destinations and timing for every region the page actually serves.
- 04
Link the return policy
Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.
- 05
Match visible answers
Add only FAQs that users can read on the same page, with identical answers.
- 06
Validate after changes
Run Rich Results Test after implementation and whenever price, availability, or policy data changes.
Common errors and fixes
- Missing currency or availability
Use ISO currency codes and complete schema.org availability URLs in Offer data.
- Incomplete shipping details
Include shippingDestination.addressCountry and deliveryTime.transitTime with units.
- Return policy is not connected
Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.
- FAQ answers differ from the page
Keep structured FAQ answers identical to visible answers.
Stack FAQs
Should I include multiple subjects?
If multiple subjects are listed on the page, add one Service entry per subject with matching offers.
Do I need one ItemList per filter?
Use one ItemList per page view; filtered views should still map to the tutors shown.