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      Stack

      Pet Boarding Marketplace Stack

      Pet boarding marketplaces with CollectionPage + ItemList + LocalBusiness context, FAQs, and breadcrumbs.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Pet boarding marketplace listings by city
      • Pet sitting platforms with filters and availability
      • Directories highlighting pet boarding providers with reviews

      What's included

      • Collection Page
        Open generator

        Declares the marketplace directory landing page.

      • Lists pet boarding providers with names and URLs.

      • Local Business
        Open generator

        Provides details for a featured boarding provider.

      • Frequently Asked Questions
        Open generator

        Answers booking, policies, and pet requirements questions.

      • Breadcrumb
        Open generator

        Provides navigation context for the marketplace page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      address.addressLocality
      address.addressRegion
      address.streetAddress
      description
      itemListElement[].name
      itemListElement[].url
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      url

      Recommended properties (stack union)

      aggregateRating.ratingValue
      hasPart.@id
      image
      inLanguage
      itemListElement[].item
      itemListOrder
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      numberOfItems
      priceRange
      telephone

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "CollectionPage",
          "@id": "https://www.example.com/pets/boarding#page",
          "name": "Austin Pet Boarding",
          "description": "Find trusted pet boarding providers in Austin with pricing and availability.",
          "url": "https://www.example.com/pets/boarding/austin",
          "hasPart": [
            { "@id": "https://www.example.com/pets/boarding#list" }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "ItemList",
          "@id": "https://www.example.com/pets/boarding#list",
          "name": "Pet Boarding Providers",
          "itemListOrder": "https://schema.org/ItemListOrderAscending",
          "numberOfItems": 3,
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Paws & Stay Boarding", "url": "https://www.example.com/pets/boarding/paws-stay" },
            { "@type": "ListItem", "position": 2, "name": "Barton Creek Pet Lodge", "url": "https://www.example.com/pets/boarding/barton-creek" },
            { "@type": "ListItem", "position": 3, "name": "Happy Tails Boarding", "url": "https://www.example.com/pets/boarding/happy-tails" }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "LocalBusiness",
          "@id": "https://www.example.com/pets/boarding/paws-stay#business",
          "name": "Paws & Stay Boarding",
          "url": "https://www.example.com/pets/boarding/paws-stay",
          "telephone": "+1-512-555-0151",
          "image": "https://www.example.com/images/paws-stay.webp",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "900 Pet Lane",
            "addressLocality": "Austin",
            "addressRegion": "TX",
            "postalCode": "78702",
            "addressCountry": "US"
          },
          "priceRange": "$$",
          "aggregateRating": {
            "@type": "AggregateRating",
            "ratingValue": "4.8",
            "reviewCount": "128"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Do providers require vaccinations?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Most providers require up-to-date rabies and distemper vaccinations."
              }
            },
            {
              "@type": "Question",
              "name": "Are there overnight staff?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Many facilities offer overnight monitoring; check each listing for details."
              }
            },
            {
              "@type": "Question",
              "name": "Can I tour the facility first?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Most providers offer scheduled tours or virtual walk-throughs."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Pets", "item": "https://www.example.com/pets" },
            { "@type": "ListItem", "position": 3, "name": "Boarding", "item": "https://www.example.com/pets/boarding" },
            { "@type": "ListItem", "position": 4, "name": "Austin", "item": "https://www.example.com/pets/boarding/austin" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I include every provider as LocalBusiness?

      Include LocalBusiness entries for featured providers and list the rest in ItemList.

      How do I show pricing ranges?

      Use priceRange on each provider and explain pricing tiers in page copy.

      References