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    SwiftSchema

    Intuitive Schema Generation at Your Fingertips

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      Stack

      Travel Agency Stack

      Travel agency pages with services, reviews, FAQs, and breadcrumb navigation.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Travel agency service pages with NAP and offerings
      • Landing pages that need reviews and traveler FAQs
      • Pages where navigation and service clarity matter

      What's included

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      address.addressLocality
      address.addressRegion
      address.streetAddress
      areaServed.name
      author.name
      itemListElement[].name
      itemReviewed.@id
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      provider.@id
      reviewBody
      reviewRating.ratingValue
      telephone
      url

      Recommended properties (stack union)

      datePublished
      description
      geo.latitude
      geo.longitude
      image
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      name
      offers.price
      offers.priceCurrency
      priceRange
      reviewRating.bestRating
      sameAs[]
      serviceType

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
  {
    "@context": "https://schema.org",
    "@type": "TravelAgency",
    "@id": "https://www.example.com/agencies/coastline-travel#agency",
    "name": "Coastline Travel",
    "url": "https://www.example.com/agencies/coastline-travel",
    "image": "https://www.example.com/images/agencies/coastline.webp",
    "telephone": "+1-415-555-4545",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "400 Bay St",
      "addressLocality": "San Francisco",
      "addressRegion": "CA",
      "postalCode": "94133",
      "addressCountry": "US"
    },
    "sameAs": [
      "https://www.facebook.com/coastlinetravel",
      "https://www.linkedin.com/company/coastline-travel"
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "Service",
    "@id": "https://www.example.com/agencies/coastline-travel#service",
    "name": "Custom Europe itineraries",
    "description": "End-to-end trip planning for Europe, including flights, hotels, and tours.",
    "serviceType": "Travel planning",
    "provider": {
      "@id": "https://www.example.com/agencies/coastline-travel#agency"
    },
    "areaServed": {
      "@type": "AdministrativeArea",
      "name": "Europe"
    },
    "offers": {
      "@type": "Offer",
      "price": "150.00",
      "priceCurrency": "USD"
    }
  },
  {
    "@context": "https://schema.org",
    "@type": "Review",
    "@id": "https://www.example.com/reviews/coastline-1#review",
    "name": "Fantastic Italy trip",
    "reviewBody": "They planned a seamless two-week Italy itinerary with great hotels and private tours.",
    "datePublished": "2026-02-18",
    "reviewRating": {
      "@type": "Rating",
      "ratingValue": 5,
      "bestRating": 5
    },
    "author": { "@type": "Person", "name": "Taylor S." },
    "itemReviewed": { "@id": "https://www.example.com/agencies/coastline-travel#agency" }
  },
  {
    "@context": "https://schema.org",
    "@type": "FAQPage",
    "mainEntity": [
      {
        "@type": "Question",
        "name": "Do you handle flights?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Yes. We can book flights or work with flights you’ve already purchased."
        }
      },
      {
        "@type": "Question",
        "name": "What’s your cancellation policy?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Our planning fee is refundable up to 7 days before travel; supplier policies may vary."
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
      { "@type": "ListItem", "position": 2, "name": "Travel Agencies", "item": "https://www.example.com/agencies" },
      { "@type": "ListItem", "position": 3, "name": "Coastline Travel", "item": "https://www.example.com/agencies/coastline-travel" }
    ]
  }
]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Do I need a Service object?

      Yes, to describe the specific travel services you offer and tie them to the agency as provider.

      Can I add multiple services?

      Yes. Include multiple Service objects if you have distinct offerings (e.g., custom itineraries, group tours).

      References