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Exhibitor prospectus pages with Organization + Offer + Event context, FAQs, and breadcrumbs.
Anchors the event organizer or host organization.
Defines the trade show or expo event details.
Represents exhibitor booth or sponsorship packages.
Answers booth sizing, setup, and deadlines questions.
Provides navigation context for the exhibitor page.
Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).
Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.example.com/events/northwind-expo#org",
"name": "Northwind Events",
"url": "https://www.example.com/events",
"logo": "https://www.example.com/images/northwind-events-logo.svg",
"description": "Organizers of the Northwind Growth Expo."
},
{
"@context": "https://schema.org",
"@type": "Event",
"@id": "https://www.example.com/events/northwind-expo#event",
"name": "Northwind Growth Expo 2025",
"startDate": "2025-09-10T09:00:00-05:00",
"endDate": "2025-09-12T17:00:00-05:00",
"eventStatus": "https://schema.org/EventScheduled",
"eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
"location": {
"@type": "Place",
"name": "Austin Convention Center",
"address": {
"@type": "PostalAddress",
"streetAddress": "500 E Cesar Chavez St",
"addressLocality": "Austin",
"addressRegion": "TX",
"postalCode": "78701",
"addressCountry": "US"
}
},
"organizer": { "@id": "https://www.example.com/events/northwind-expo#org" }
},
{
"@context": "https://schema.org",
"@type": "Offer",
"@id": "https://www.example.com/events/northwind-expo/exhibit#offer",
"name": "10x10 Booth Package",
"description": "Standard booth with signage, two exhibitor passes, and lead capture.",
"price": "2500.00",
"priceCurrency": "USD",
"availability": "https://schema.org/InStock",
"url": "https://www.example.com/events/northwind-expo/exhibit"
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "When is exhibitor setup?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Setup begins the afternoon before the event and continues through 8:00 AM on day one."
}
},
{
"@type": "Question",
"name": "Are sponsorship add-ons available?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. Add-on sponsorships include stage banners, lanyards, and sponsored sessions."
}
},
{
"@type": "Question",
"name": "What is the cancellation policy?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Cancellations within 30 days of the event are non-refundable."
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
{ "@type": "ListItem", "position": 2, "name": "Events", "item": "https://www.example.com/events" },
{ "@type": "ListItem", "position": 3, "name": "Northwind Growth Expo", "item": "https://www.example.com/events/northwind-expo" },
{ "@type": "ListItem", "position": 4, "name": "Exhibit", "item": "https://www.example.com/events/northwind-expo/exhibit" }
]
}
]Yes. Add one Offer per booth size or sponsorship tier with its own CTA.
Use a separate Offer for virtual packages and note attendance mode details in page copy.