Philanthropy / Giving Program Stack
Corporate giving/CSR program pages with Organization + Offer, FAQs, and breadcrumb navigation.
When to use this stack
- Corporate philanthropy program overview pages
- CSR grant or matching gift program pages
- Pages where FAQs clarify eligibility and application timelines
What is included
Anchors the company or foundation offering the program.
Expresses the giving program offer details and application link.
Answers questions about eligibility, funding cycles, and reporting.
Provides navigation context for the giving program page.
Properties across the bundle
Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.
Required properties
- availability
- itemListElement[].name
- logo
- mainEntity[].@type=Question
- mainEntity[].acceptedAnswer.text
- name
- price
- priceCurrency
- url
Recommended properties
- contactPoint.contactType
- description
- eligibleRegion
- itemListElement[].item
- mainEntity[].acceptedAnswer.text
- mainEntity[].author.name
- mainEntity[].name
- priceValidUntil
- sameAs
Combined JSON-LD
Paste this as one script tag, then replace every example value with data from the live page.
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.example.com/impact#org",
"name": "Northwind Foundation",
"url": "https://www.example.com/impact",
"logo": "https://www.example.com/assets/logo.svg",
"sameAs": [
"https://www.linkedin.com/company/northwind-foundation"
]
},
{
"@context": "https://schema.org",
"@type": "Offer",
"@id": "https://www.example.com/impact/giving#offer",
"name": "Community Impact Grant Program",
"description": "Annual grants for nonprofits focused on housing, education, and workforce development.",
"price": "0.00",
"priceCurrency": "USD",
"availability": "https://schema.org/InStock",
"url": "https://www.example.com/impact/giving/apply",
"eligibleRegion": "US"
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "Who is eligible to apply?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Registered nonprofits in the US with programs aligned to our focus areas are eligible."
}
},
{
"@type": "Question",
"name": "When is the application window?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Applications open each January and close on March 31."
}
},
{
"@type": "Question",
"name": "What reporting is required?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Grantees submit a mid-year update and a final impact report within 60 days of completion."
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
{ "@type": "ListItem", "position": 2, "name": "Impact", "item": "https://www.example.com/impact" },
{ "@type": "ListItem", "position": 3, "name": "Giving Program", "item": "https://www.example.com/impact/giving" }
]
}
]Implement and verify
- 01
Start with the live page
Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.
- 02
Add one JSON-LD script
Use the combined example as a template in the document head or before the closing body tag.
- 03
Complete regional details
Fill shipping destinations and timing for every region the page actually serves.
- 04
Link the return policy
Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.
- 05
Match visible answers
Add only FAQs that users can read on the same page, with identical answers.
- 06
Validate after changes
Run Rich Results Test after implementation and whenever price, availability, or policy data changes.
Common errors and fixes
- Missing currency or availability
Use ISO currency codes and complete schema.org availability URLs in Offer data.
- Incomplete shipping details
Include shippingDestination.addressCountry and deliveryTime.transitTime with units.
- Return policy is not connected
Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.
- FAQ answers differ from the page
Keep structured FAQ answers identical to visible answers.
Stack FAQs
Should I list multiple grant tracks?
Yes. If the page lists multiple grant tracks, add separate Offer entries for each.
Can I include matching gifts?
If matching gifts are part of the program, mention them in the Offer description or add a separate Offer.