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    SwiftSchema

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      Stack

      Referral Program Stack

      Referral program pages with Organization and Offer context, FAQs, and breadcrumbs.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Referral program landing pages
      • Invite-a-friend reward pages
      • Partner referral bonus explanations

      What's included

      • Organization
        Open generator

        Defines the brand running the referral program.

      • Describes the referral reward or incentive.

      • Frequently Asked Questions
        Open generator

        Answers eligibility, payout timing, and limits.

      • Breadcrumb
        Open generator

        Provides navigation context for the referral program page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      availability
      itemListElement[].name
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      price
      priceCurrency
      url

      Recommended properties (stack union)

      category
      contactPoint
      description
      itemListElement[].item
      legalName
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      priceValidUntil
      sameAs

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "Organization",
          "@id": "https://www.example.com/referral#org",
          "name": "Northwind Rewards",
          "url": "https://www.example.com/referral",
          "contactPoint": {
            "@type": "ContactPoint",
            "contactType": "Referral Support",
            "email": "rewards@example.com"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "Offer",
          "@id": "https://www.example.com/referral#offer",
          "name": "Give $20, Get $20 Referral Bonus",
          "description": "Earn a $20 credit when your friend signs up and completes their first order.",
          "price": "20.00",
          "priceCurrency": "USD",
          "availability": "https://schema.org/InStock",
          "url": "https://www.example.com/referral#invite",
          "priceValidUntil": "2025-12-31"
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Who is eligible for referral rewards?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Rewards are available to active customers with a verified account."
              }
            },
            {
              "@type": "Question",
              "name": "When do I receive my credit?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Credits are issued after the referred customer completes their first order."
              }
            },
            {
              "@type": "Question",
              "name": "Is there a limit on referrals?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Each account can earn up to $200 in referral credits per year."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Referral Program", "item": "https://www.example.com/referral" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I include referral terms?

      If terms are listed, summarize eligibility and payout rules in the FAQ answers.

      How do I handle tiered rewards?

      Add separate Offer entries for each tier and keep the amounts aligned with the page.

      References