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Referral program pages with Organization and Offer context, FAQs, and breadcrumbs.
Defines the brand running the referral program.
Describes the referral reward or incentive.
Answers eligibility, payout timing, and limits.
Provides navigation context for the referral program page.
Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).
Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.example.com/referral#org",
"name": "Northwind Rewards",
"url": "https://www.example.com/referral",
"contactPoint": {
"@type": "ContactPoint",
"contactType": "Referral Support",
"email": "rewards@example.com"
}
},
{
"@context": "https://schema.org",
"@type": "Offer",
"@id": "https://www.example.com/referral#offer",
"name": "Give $20, Get $20 Referral Bonus",
"description": "Earn a $20 credit when your friend signs up and completes their first order.",
"price": "20.00",
"priceCurrency": "USD",
"availability": "https://schema.org/InStock",
"url": "https://www.example.com/referral#invite",
"priceValidUntil": "2025-12-31"
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "Who is eligible for referral rewards?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Rewards are available to active customers with a verified account."
}
},
{
"@type": "Question",
"name": "When do I receive my credit?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Credits are issued after the referred customer completes their first order."
}
},
{
"@type": "Question",
"name": "Is there a limit on referrals?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. Each account can earn up to $200 in referral credits per year."
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
{ "@type": "ListItem", "position": 2, "name": "Referral Program", "item": "https://www.example.com/referral" }
]
}
]If terms are listed, summarize eligibility and payout rules in the FAQ answers.
Add separate Offer entries for each tier and keep the amounts aligned with the page.