Healthcare Network Stack
Healthcare network or multi-clinic pages with org, clinic, physician, reviews, FAQs, and breadcrumb context.
When to use this stack
- Network or campus pages listing clinics and physicians
- Pages needing clear NAP, provider info, and patient FAQs
- Healthcare hubs where social proof and navigation matter
What is included
Network identity with name, URL, and logo.
Clinic location with NAP and hours.
Representative provider tied to the clinic.
Patient testimonial/social proof.
Answers insurance, appointments, and services questions.
Provides navigation context.
Properties across the bundle
Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.
Required properties
- address.addressCountry
- address.addressLocality
- address.addressRegion
- address.streetAddress
- affiliation.@id
- author.name
- itemListElement[].name
- itemReviewed.@id
- logo
- mainEntity[].@type=Question
- mainEntity[].acceptedAnswer.text
- medicalSpecialty
- name
- reviewBody
- reviewRating.ratingValue
- telephone
- url
Recommended properties
- address.addressCountry
- address.addressLocality
- address.addressRegion
- datePublished
- geo.latitude
- geo.longitude
- itemListElement[].item
- mainEntity[].acceptedAnswer.text
- mainEntity[].author.name
- mainEntity[].name
- medicalSpecialty
- name
- openingHours
- reviewRating.bestRating
- sameAs[]
Combined JSON-LD
Paste this as one script tag, then replace every example value with data from the live page.
[
{
"@context": "https://schema.org",
"@type": "MedicalOrganization",
"@id": "https://www.example.com/health/network#org",
"name": "BrightHealth Network",
"url": "https://www.example.com/health/network",
"logo": "https://www.example.com/images/brighthealth-logo.png",
"sameAs": [
"https://www.linkedin.com/company/brighthealth"
]
},
{
"@context": "https://schema.org",
"@type": "MedicalClinic",
"@id": "https://www.example.com/health/network/downtown#clinic",
"name": "BrightHealth Clinic — Downtown",
"url": "https://www.example.com/health/network/downtown",
"telephone": "+1-206-555-0199",
"address": {
"@type": "PostalAddress",
"streetAddress": "400 Pine St",
"addressLocality": "Seattle",
"addressRegion": "WA",
"postalCode": "98101",
"addressCountry": "US"
},
"openingHours": "Mo-Fr 08:00-18:00",
"medicalSpecialty": "PrimaryCare"
},
{
"@context": "https://schema.org",
"@type": "Physician",
"@id": "https://www.example.com/providers/dr-smith#physician",
"name": "Dr. Casey Smith",
"url": "https://www.example.com/providers/dr-smith",
"medicalSpecialty": "FamilyMedicine",
"affiliation": { "@id": "https://www.example.com/health/network/downtown#clinic" }
},
{
"@context": "https://schema.org",
"@type": "Review",
"@id": "https://www.example.com/reviews/brighthealth-1#review",
"name": "Friendly staff and quick visit",
"reviewBody": "Check-in was fast and Dr. Smith was thorough and kind.",
"datePublished": "2026-02-27",
"reviewRating": { "@type": "Rating", "ratingValue": 5, "bestRating": 5 },
"author": { "@type": "Person", "name": "Taylor A." },
"itemReviewed": { "@id": "https://www.example.com/health/network/downtown#clinic" }
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{ "@type": "Question", "name": "Do you accept my insurance?", "acceptedAnswer": { "@type": "Answer", "text": "We accept most major plans. Call us to verify your specific plan." } },
{ "@type": "Question", "name": "Can I book online?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. Use the Book Online link on each clinic page or call during business hours." } }
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
{ "@type": "ListItem", "position": 2, "name": "Health Network", "item": "https://www.example.com/health" },
{ "@type": "ListItem", "position": 3, "name": "BrightHealth Network", "item": "https://www.example.com/health/network" }
]
}
]Implement and verify
- 01
Start with the live page
Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.
- 02
Add one JSON-LD script
Use the combined example as a template in the document head or before the closing body tag.
- 03
Complete regional details
Fill shipping destinations and timing for every region the page actually serves.
- 04
Link the return policy
Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.
- 05
Match visible answers
Add only FAQs that users can read on the same page, with identical answers.
- 06
Validate after changes
Run Rich Results Test after implementation and whenever price, availability, or policy data changes.
Common errors and fixes
- Missing currency or availability
Use ISO currency codes and complete schema.org availability URLs in Offer data.
- Incomplete shipping details
Include shippingDestination.addressCountry and deliveryTime.transitTime with units.
- Return policy is not connected
Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.
- FAQ answers differ from the page
Keep structured FAQ answers identical to visible answers.
Stack FAQs
Can I list multiple clinics?
Yes. Include multiple MedicalClinic objects if shown on the page. Keep @id/URLs unique per clinic.
Do I need Physician objects?
Include them if provider profiles are visible on the page; otherwise omit.