Schema stack

    Playlist / Series Stack

    Playlist/series hubs with an ItemList of audio/video entries, FAQs, and breadcrumb navigation.

    Included schema
    Item List
    Video Object
    Audio Object
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • Video or podcast series hubs listing multiple episodes
    • Playlists for tutorials, webinars, or music releases
    • Pages where FAQs clarify schedule, availability, and formats
    Composition

    What is included

    • Represents the playlist/series list on the page.

    • Defines each video entry with source URL, duration, and dates.

    • Optional audio entries if the playlist includes podcast/audio episodes.

    • Answers cadence, access, and format questions.

    • Provides navigation context for the playlist page.

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • contentUrl
    • description
    • duration
    • itemListElement[].@type=ListItem
    • itemListElement[].item.@id
    • itemListElement[].name
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • uploadDate

    Recommended properties

    • encodingFormat
    • inLanguage
    • itemListElement[].item
    • itemListElement[].item.@type=VideoObject
    • itemListElement[].item.description
    • itemListElement[].item.name
    • itemListElement[].position
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • thumbnailUrl
    • url
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    [
      {
        "@context": "https://schema.org",
        "@type": "ItemList",
        "@id": "https://www.example.com/series/platform-updates#list",
        "name": "Platform Updates Series",
        "itemListElement": [
          {
            "@type": "ListItem",
            "position": 1,
            "item": { "@id": "https://www.example.com/series/platform-updates/episode-5#video" }
          },
          {
            "@type": "ListItem",
            "position": 2,
            "item": { "@id": "https://www.example.com/series/platform-updates/episode-4#audio" }
          }
        ]
      },
      {
        "@context": "https://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.example.com/series/platform-updates/episode-5#video",
        "name": "Episode 5 — New Dashboard",
        "description": "Walkthrough of the new analytics dashboard and alerting.",
        "uploadDate": "2025-02-20",
        "duration": "PT18M30S",
        "contentUrl": "https://cdn.example.com/video/episode-5.mp4",
        "thumbnailUrl": "https://www.example.com/images/episode-5-thumb.webp",
        "inLanguage": "en",
        "url": "https://www.example.com/series/platform-updates/episode-5"
      },
      {
        "@context": "https://schema.org",
        "@type": "AudioObject",
        "@id": "https://www.example.com/series/platform-updates/episode-4#audio",
        "name": "Episode 4 — Scaling Search",
        "description": "Podcast episode on scaling search infrastructure.",
        "uploadDate": "2025-02-13",
        "duration": "PT27M15S",
        "contentUrl": "https://cdn.example.com/audio/episode-4.mp3",
        "encodingFormat": "audio/mpeg",
        "inLanguage": "en",
        "url": "https://www.example.com/series/platform-updates/episode-4"
      },
      {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": [
          {
            "@type": "Question",
            "name": "How often do new episodes ship?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "We publish weekly on Thursdays. Episodes are added here as soon as they go live."
            }
          },
          {
            "@type": "Question",
            "name": "Can I download episodes?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. Use the download links on each episode page for video MP4 or audio MP3."
            }
          },
          {
            "@type": "Question",
            "name": "Are transcripts available?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. Each episode page links to a transcript once it’s published."
            }
          }
        ]
      },
      {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
          { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
          { "@type": "ListItem", "position": 2, "name": "Series", "item": "https://www.example.com/series" },
          { "@type": "ListItem", "position": 3, "name": "Platform Updates", "item": "https://www.example.com/series/platform-updates" }
        ]
      }
    ]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Do I need both VideoObject and AudioObject?

    Include the media types you actually show. If the playlist is video-only, you can omit AudioObject and adjust ItemList items accordingly.

    Should I include transcripts?

    Link transcripts from each episode page and align associatedMedia/transcript there; keep this page focused on the playlist.

    Primary sources

    References