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      Stack

      Home Cleaning Stack

      Home cleaning/maid service pages with LocalBusiness + Service context, FAQs, and breadcrumb navigation.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Home cleaning service landing pages
      • Local maid service pages with pricing and booking CTAs
      • Pages where FAQs clarify supplies, scheduling, and policies

      What's included

      • Local Business
        Open generator

        Anchors the cleaning business identity, NAP, and URL.

      • Describes the cleaning service offering and coverage area.

      • Frequently Asked Questions
        Open generator

        Answers questions about supplies, cancellations, and add-ons.

      • Breadcrumb
        Open generator

        Provides navigation context to the cleaning service page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      address.addressCountry
      address.addressLocality
      address.addressRegion
      address.postalCode
      address.streetAddress
      areaServed.name
      itemListElement[].name
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      offers.price
      offers.priceCurrency
      provider.@id
      serviceType
      telephone
      url

      Recommended properties (stack union)

      description
      geo.latitude
      geo.longitude
      image
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      offers.availability
      offers.url
      priceRange

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "LocalBusiness",
          "@id": "https://www.example.com/cleaning#business",
          "name": "Bright Home Cleaning",
          "url": "https://www.example.com/cleaning",
          "telephone": "+1-512-555-0196",
          "image": "https://www.example.com/images/home-cleaning.webp",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "900 Riverside Dr",
            "addressLocality": "Austin",
            "addressRegion": "TX",
            "postalCode": "78704",
            "addressCountry": "US"
          },
          "priceRange": "$$"
        },
        {
          "@context": "https://schema.org",
          "@type": "Service",
          "@id": "https://www.example.com/cleaning#service",
          "name": "Recurring Home Cleaning",
          "serviceType": "HomeCleaning",
          "description": "Weekly or bi-weekly cleaning with customizable room checklists.",
          "provider": { "@id": "https://www.example.com/cleaning#business" },
          "areaServed": { "@type": "AdministrativeArea", "name": "Austin metro" },
          "offers": {
            "@type": "Offer",
            "price": "140.00",
            "priceCurrency": "USD",
            "availability": "https://schema.org/InStock",
            "url": "https://www.example.com/cleaning#quote"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Do you bring your own supplies?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. We bring eco-friendly supplies and equipment. You can request specific products."
              }
            },
            {
              "@type": "Question",
              "name": "Is there a cancellation fee?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Cancellations within 24 hours may incur a fee. See the policy on the booking page."
              }
            },
            {
              "@type": "Question",
              "name": "Can I add deep-cleaning services?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Add-ons can be selected during booking or requested by phone."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Services", "item": "https://www.example.com/services" },
            { "@type": "ListItem", "position": 3, "name": "Home Cleaning", "item": "https://www.example.com/cleaning" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Can I list multiple service tiers?

      Yes. Use one Service per tier (standard, deep clean, move-out) with distinct @id values.

      What if pricing is estimate-only?

      Keep offers.url aligned to the estimate form and omit price if no range is displayed.

      References