Schema stack

    Data Sheet Stack

    Product data sheets pairing Product specs with a TechArticle explainer, FAQs, and breadcrumb navigation.

    Included schema
    Product
    Tech Article
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • B2B/B2C product data sheet pages that combine specs with narrative
    • Hardware or software product detail PDFs converted to HTML with structured data
    • Pages where FAQs address compatibility, support, and availability
    Composition

    What is included

    • Captures the product with pricing/availability for the data sheet.

    • Provides the explanatory/narrative part of the data sheet.

    • Answers common spec/compatibility questions.

    • Provides navigation context for the data sheet page.

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • author.name
    • datePublished
    • description
    • headline
    • image
    • itemListElement[].name
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • offers.availability
    • offers.price
    • offers.priceCurrency
    • offers.url
    • url

    Recommended properties

    • about.@id
    • brand.name
    • category
    • dateModified
    • gtin13
    • itemListElement[].item
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • model
    • publisher.name
    • sku
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    [
      {
        "@context": "https://schema.org",
        "@type": "Product",
        "@id": "https://www.example.com/products/edge-router-x#product",
        "name": "Edge Router X",
        "description": "Compact gigabit router with dual WAN, hardware offload, and VLAN segmentation.",
        "image": [
          "https://www.example.com/images/edge-router-x-front.webp",
          "https://www.example.com/images/edge-router-x-ports.webp"
        ],
        "sku": "ER-X-100",
        "brand": { "@type": "Brand", "name": "Example Networks" },
        "category": "Networking Equipment",
        "offers": {
          "@type": "Offer",
          "price": "129.00",
          "priceCurrency": "USD",
          "availability": "https://schema.org/InStock",
          "url": "https://www.example.com/products/edge-router-x#buy"
        }
      },
      {
        "@context": "https://schema.org",
        "@type": "TechArticle",
        "@id": "https://www.example.com/products/edge-router-x#datasheet",
        "headline": "Edge Router X — Technical Data Sheet",
        "description": "Detailed specs, performance metrics, and deployment guidance for the Edge Router X.",
        "datePublished": "2025-02-05",
        "dateModified": "2025-02-05",
        "url": "https://www.example.com/products/edge-router-x",
        "author": { "@type": "Organization", "name": "Example Networks" },
        "about": { "@id": "https://www.example.com/products/edge-router-x#product" },
        "publisher": { "@type": "Organization", "name": "Example Networks" }
      },
      {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": [
          {
            "@type": "Question",
            "name": "What throughput does hardware offload support?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "With hardware offload enabled, the Edge Router X supports up to 1 Gbps aggregate throughput."
            }
          },
          {
            "@type": "Question",
            "name": "Is it fanless and rack-mountable?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. It is fanless and includes an optional rack shelf for 1U mounting in pairs."
            }
          },
          {
            "@type": "Question",
            "name": "Does it support IPv6 and VLANs?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. It supports IPv4/IPv6 dual-stack, 802.1Q VLANs, and multiple WAN failover policies."
            }
          }
        ]
      },
      {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
          { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
          { "@type": "ListItem", "position": 2, "name": "Products", "item": "https://www.example.com/products" },
          { "@type": "ListItem", "position": 3, "name": "Edge Router X", "item": "https://www.example.com/products/edge-router-x" }
        ]
      }
    ]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Should I include both Product and TechArticle?

    Yes. Product holds specs/offers; TechArticle describes the data sheet content. Link them via about.@id.

    How do I show multiple SKUs?

    Add one Product per SKU with distinct @id/offer data. Ensure the page shows each SKU represented in JSON-LD.

    Primary sources

    References