Cookies & analytics

    We use cookies for analytics and to serve ads. Accept to enable Google Analytics and AdSense. You can decline to stay opt-out.

    SwiftSchema Logo

    SwiftSchema

    Intuitive Schema Generation at Your Fingertips

    AboutLearnContact
      Stack

      Partnership / Reseller Locator Stack

      Reseller locator pages with ItemList + LocalBusiness entries, FAQs, and breadcrumbs.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Partner or reseller locator pages
      • Dealer finder pages with regional listings
      • Channel partner directories with contact info

      What's included

      • Represents the list of partners or resellers.

      • Local Business
        Open generator

        Describes each partner/reseller location and contact details.

      • Frequently Asked Questions
        Open generator

        Answers eligibility, coverage, and appointment questions.

      • Breadcrumb
        Open generator

        Provides navigation context for the locator page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      address.addressCountry
      address.addressLocality
      address.addressRegion
      address.postalCode
      address.streetAddress
      itemListElement[].item.@id
      itemListElement[].name
      itemListElement[].position
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      telephone

      Recommended properties (stack union)

      geo.latitude
      geo.longitude
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      name
      numberOfItems
      openingHours
      url

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "ItemList",
          "@id": "https://www.example.com/partners#list",
          "name": "Reseller Locator",
          "url": "https://www.example.com/partners",
          "numberOfItems": 2,
          "itemListElement": [
            {
              "@type": "ListItem",
              "position": 1,
              "item": { "@id": "https://www.example.com/partners#reseller-1" }
            },
            {
              "@type": "ListItem",
              "position": 2,
              "item": { "@id": "https://www.example.com/partners#reseller-2" }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "LocalBusiness",
          "@id": "https://www.example.com/partners#reseller-1",
          "name": "Austin Tech Reseller",
          "telephone": "+1-512-555-0182",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "200 Congress Ave",
            "addressLocality": "Austin",
            "addressRegion": "TX",
            "postalCode": "78701",
            "addressCountry": "US"
          },
          "openingHours": "Mo-Fr 09:00-17:00"
        },
        {
          "@context": "https://schema.org",
          "@type": "LocalBusiness",
          "@id": "https://www.example.com/partners#reseller-2",
          "name": "Dallas Systems Partner",
          "telephone": "+1-214-555-0144",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "500 Elm St",
            "addressLocality": "Dallas",
            "addressRegion": "TX",
            "postalCode": "75202",
            "addressCountry": "US"
          },
          "openingHours": "Mo-Fr 08:30-17:30"
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "How do I find a local reseller?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Search by region to see authorized resellers near you."
              }
            },
            {
              "@type": "Question",
              "name": "Are all partners authorized?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. All listed partners are verified and authorized."
              }
            },
            {
              "@type": "Question",
              "name": "Can I book an appointment?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Contact the reseller directly to schedule a consultation or demo."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Partners", "item": "https://www.example.com/partners" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I include all locations?

      Include one LocalBusiness per location shown on the page and keep the ItemList order aligned.

      How do I show coverage areas?

      Add coverage details in the LocalBusiness description or FAQ answers if the page lists regions.

      References