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    SwiftSchema

    Intuitive Schema Generation at Your Fingertips

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      Stack

      Multi-Author Blog Stack

      Blog hubs with CollectionPage + BlogPosting + Person context, FAQs, and breadcrumb navigation.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Blog homepages with multiple authors and contributor bios
      • Editorial hubs highlighting posts and author pages
      • Pages where FAQs clarify submissions, editorial policy, and attribution

      What's included

      • Collection Page
        Open generator

        Defines the blog homepage and its content summary.

      • Represents featured blog posts with authors and publish dates.

      • Represents the authors contributing to the blog.

      • Frequently Asked Questions
        Open generator

        Answers submission, attribution, and editorial questions.

      • Breadcrumb
        Open generator

        Provides navigation context to the blog homepage.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      author.name
      datePublished
      description
      headline
      itemListElement[].name
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      url

      Recommended properties (stack union)

      author.@id
      description
      image
      inLanguage
      itemListElement[].item
      jobTitle
      mainEntity.@id
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      sameAs[]

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "CollectionPage",
          "@id": "https://www.example.com/blog#page",
          "name": "Example Blog",
          "description": "Insights, product updates, and growth strategy from the Example team.",
          "url": "https://www.example.com/blog",
          "inLanguage": "en",
          "mainEntity": { "@id": "https://www.example.com/blog#blog" }
        },
        {
          "@context": "https://schema.org",
          "@type": "BlogPosting",
          "@id": "https://www.example.com/blog/launch-week#post",
          "headline": "Launch Week Recap: What Shipped and What's Next",
          "description": "A recap of our biggest launches, roadmap updates, and lessons learned.",
          "datePublished": "2025-02-18",
          "url": "https://www.example.com/blog/launch-week",
          "image": "https://www.example.com/images/blog/launch-week.webp",
          "author": {
            "@id": "https://www.example.com/blog/authors/jordan-lee#author",
            "name": "Jordan Lee"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "BlogPosting",
          "@id": "https://www.example.com/blog/scaling-support#post",
          "headline": "Scaling Support Without Sacrificing Quality",
          "description": "How we restructured support workflows and doubled response speed.",
          "datePublished": "2025-03-03",
          "url": "https://www.example.com/blog/scaling-support",
          "image": "https://www.example.com/images/blog/scaling-support.webp",
          "author": {
            "@id": "https://www.example.com/blog/authors/amina-hassan#author",
            "name": "Amina Hassan"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "Person",
          "@id": "https://www.example.com/blog/authors/jordan-lee#author",
          "name": "Jordan Lee",
          "jobTitle": "Senior Product Manager",
          "url": "https://www.example.com/blog/authors/jordan-lee",
          "image": "https://www.example.com/images/authors/jordan-lee.webp"
        },
        {
          "@context": "https://schema.org",
          "@type": "Person",
          "@id": "https://www.example.com/blog/authors/amina-hassan#author",
          "name": "Amina Hassan",
          "jobTitle": "Staff Engineer",
          "url": "https://www.example.com/blog/authors/amina-hassan",
          "image": "https://www.example.com/images/authors/amina-hassan.webp"
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Do you accept guest posts?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. We review pitches monthly and prioritize original research and tactical guides."
              }
            },
            {
              "@type": "Question",
              "name": "How do you handle author attribution?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Each post includes a byline, author bio, and links to the author profile page."
              }
            },
            {
              "@type": "Question",
              "name": "Can I republish your content?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "You may quote with attribution and a canonical link. Full republication requires permission."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Blog", "item": "https://www.example.com/blog" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I add author pages separately?

      Yes. Link to author profile pages and include Person objects for each author shown on the blog homepage.

      Do I need BlogPosting or just CollectionPage?

      Include BlogPosting for the featured posts shown on the homepage; it clarifies post-level details and authorship.

      References