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    SwiftSchema

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      Stack

      Beta / Early Access Stack

      Beta program pages with Event, Offer, FAQs, and breadcrumbs.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Early access signup pages
      • Beta program enrollment pages
      • Product preview waitlists with timelines

      What's included

      • Represents the beta program timeline and participation window.

      • Captures the beta enrollment offer or access tier.

      • Frequently Asked Questions
        Open generator

        Answers eligibility, access timing, and feedback questions.

      • Breadcrumb
        Open generator

        Provides navigation context for the beta program page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      availability
      itemListElement[].name
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      price
      priceCurrency
      startDate
      url

      Recommended properties (stack union)

      category
      description
      endDate
      eventAttendanceMode
      eventStatus
      itemListElement[].item
      location.name
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      priceValidUntil

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "Event",
          "@id": "https://www.example.com/beta#event",
          "name": "Widget Pro Beta Program",
          "startDate": "2025-06-01",
          "endDate": "2025-08-31",
          "eventStatus": "https://schema.org/EventScheduled",
          "eventAttendanceMode": "https://schema.org/OnlineEventAttendanceMode",
          "location": { "@type": "VirtualLocation", "name": "Online" }
        },
        {
          "@context": "https://schema.org",
          "@type": "Offer",
          "@id": "https://www.example.com/beta#offer",
          "name": "Early Access Enrollment",
          "description": "Apply for early access and provide feedback to shape the product.",
          "price": "0.00",
          "priceCurrency": "USD",
          "availability": "https://schema.org/InStock",
          "url": "https://www.example.com/beta#apply",
          "priceValidUntil": "2025-07-15"
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Who can join the beta?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Applicants must be over 18 and agree to provide product feedback."
              }
            },
            {
              "@type": "Question",
              "name": "When will access be granted?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Accepted participants receive access within 3 business days of approval."
              }
            },
            {
              "@type": "Question",
              "name": "What feedback is required?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "We request a short survey after two weeks and optional interviews."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Beta Program", "item": "https://www.example.com/beta" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I include NDA requirements?

      If an NDA is required, mention it in the page copy and reflect it in the FAQ answers.

      How do I show a waitlist?

      Use Offer availability and a clear description of the waitlist steps in the FAQ.

      References