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    SwiftSchema

    Intuitive Schema Generation at Your Fingertips

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      Stack

      Press / Media Kit Stack

      Press/media kit pages with org identity, logo asset, site info, FAQs, and breadcrumb context.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Press/media kit hubs offering brand assets and company info
      • Pages where FAQs answer press contact, logo usage, and background
      • News media organizations publishing media kits

      What's included

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      itemListElement[].name
      logo
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      url

      Recommended properties (stack union)

      height
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      potentialAction.query-input
      potentialAction.target
      sameAs[]
      width

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "NewsMediaOrganization",
          "@id": "https://www.example.com/#org",
          "name": "Example Media",
          "url": "https://www.example.com",
          "logo": "https://www.example.com/images/logo-120x60.png",
          "sameAs": [
            "https://www.linkedin.com/company/example-media",
            "https://twitter.com/examplemedia"
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "WebSite",
          "name": "Example Media",
          "url": "https://www.example.com",
          "potentialAction": {
            "@type": "SearchAction",
            "target": "https://www.example.com/search?q={search_term_string}",
            "query-input": "required name=search_term_string"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "Logo",
          "url": "https://www.example.com/images/press/logo-1024.png",
          "name": "Example Media Logo",
          "width": 1024,
          "height": 256
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            { "@type": "Question", "name": "How do I request an interview?", "acceptedAnswer": { "@type": "Answer", "text": "Email press@example.com with your outlet and deadline." } },
            { "@type": "Question", "name": "Can I use your logo?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. Use the provided logo assets and follow the brand guidelines on this page." } }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Press", "item": "https://www.example.com/press" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I use Organization instead?

      Use NewsMediaOrganization for publishers; Organization is fine for non-media brands.

      Do I need multiple logos?

      Provide your primary logo; add variants in assets but keep one main Logo object for clarity.

      References