SwiftSchemaGenerate
    Schema stack

    Ethics / Code of Conduct Stack

    Code of conduct pages with WebPage + Organization context, FAQs, and breadcrumb navigation.

    Open generatorValidate in Rich Results Test
    Included schema
    Web Page
    Organization
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • Company code of conduct policies
    • Community guidelines for events or forums
    • Ethics policies with reporting channels
    Composition

    What is included

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • description
    • itemListElement[].name
    • logo
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • url

    Recommended properties

    • dateModified
    • description
    • inLanguage
    • itemListElement[].item
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • sameAs
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    Validate
    [
  {
    "@context": "https://schema.org",
    "@type": "WebPage",
    "@id": "https://www.example.com/policies/code-of-conduct#page",
    "name": "Code of Conduct",
    "description": "Expected behavior, reporting channels, and enforcement guidelines.",
    "url": "https://www.example.com/policies/code-of-conduct",
    "inLanguage": "en",
    "dateModified": "2025-02-01"
  },
  {
    "@context": "https://schema.org",
    "@type": "Organization",
    "@id": "https://www.example.com#org",
    "name": "Northwind",
    "url": "https://www.example.com",
    "logo": "https://www.example.com/images/northwind-logo.svg",
    "description": "Customer experience platform for modern teams."
  },
  {
    "@context": "https://schema.org",
    "@type": "FAQPage",
    "mainEntity": [
      {
        "@type": "Question",
        "name": "How do I report a violation?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Email ethics@northwind.example or use the anonymous reporting form on this page."
        }
      },
      {
        "@type": "Question",
        "name": "Does this policy apply to contractors?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Yes. The policy applies to employees, contractors, partners, and event attendees."
        }
      },
      {
        "@type": "Question",
        "name": "What happens after a report?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "We investigate within five business days and follow up with appropriate actions."
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
      { "@type": "ListItem", "position": 2, "name": "Policies", "item": "https://www.example.com/policies" },
      { "@type": "ListItem", "position": 3, "name": "Code of Conduct", "item": "https://www.example.com/policies/code-of-conduct" }
    ]
  }
]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Should I include enforcement examples?

    If examples are visible on the page, summarize them in FAQ answers for clarity.

    How do I handle multiple reporting channels?

    List all channels on the page and ensure the FAQ matches the visible reporting options.

    Primary sources

    References