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      Stack

      Car Rental Stack

      Car rental pages with Service + Vehicle context, FAQs, and breadcrumb navigation.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Car rental landing pages for specific locations or fleets
      • Rental pages that show vehicles, pricing, and policies
      • Pages where FAQs clarify insurance, mileage, and pickup/dropoff

      What's included

      • Describes the rental service, provider, and offer details.

      • Vehicle Listing
        Open generator

        Captures an example rental vehicle with model and capacity.

      • Frequently Asked Questions
        Open generator

        Answers insurance, mileage, and pickup/dropoff questions.

      • Breadcrumb
        Open generator

        Provides navigation context to the rental page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      areaServed.name
      itemListElement[].name
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      model
      name
      offers.availability
      offers.price
      offers.priceCurrency
      offers.url
      provider.name
      serviceType
      vehicleModelDate
      vehicleSeatingCapacity

      Recommended properties (stack union)

      brand.name
      description
      fuelType
      image
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      offers.itemOffered.@id
      offers.priceValidUntil
      url
      vehicleTransmission

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "Service",
          "@id": "https://www.example.com/rentals/sfo#service",
          "name": "SFO Airport Car Rentals",
          "serviceType": "Car rental",
          "provider": { "@type": "Organization", "name": "Example Rentals" },
          "areaServed": { "@type": "AdministrativeArea", "name": "San Francisco Bay Area" },
          "offers": {
            "@type": "Offer",
            "price": "49.00",
            "priceCurrency": "USD",
            "availability": "https://schema.org/InStock",
            "url": "https://www.example.com/rentals/sfo",
            "itemOffered": { "@id": "https://www.example.com/rentals/sfo#vehicle" },
            "priceValidUntil": "2025-12-31"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "Vehicle",
          "@id": "https://www.example.com/rentals/sfo#vehicle",
          "name": "Toyota RAV4 or similar",
          "model": "RAV4",
          "vehicleModelDate": "2024",
          "vehicleSeatingCapacity": 5,
          "brand": { "@type": "Brand", "name": "Toyota" },
          "fuelType": "Gasoline",
          "vehicleTransmission": "Automatic",
          "image": "https://www.example.com/images/rav4-rental.webp",
          "url": "https://www.example.com/rentals/sfo/standard-suv"
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "Is insurance included?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Basic liability is included. You can add CDW/LDW and supplemental liability during checkout."
              }
            },
            {
              "@type": "Question",
              "name": "Are there mileage limits?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Standard rentals include 200 miles per day. Unlimited mileage plans are available on select vehicles."
              }
            },
            {
              "@type": "Question",
              "name": "Can I return to a different location?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. One-way rentals are allowed for eligible routes. Fees are shown during checkout."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Car Rentals", "item": "https://www.example.com/rentals" },
            { "@type": "ListItem", "position": 3, "name": "SFO Airport", "item": "https://www.example.com/rentals/sfo" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Should I include multiple vehicles?

      Include one Vehicle per example shown on the page. Keep IDs and offers aligned to what users see.

      Do I need offers if pricing isn’t shown?

      If no price is shown, omit price fields; otherwise keep price, currency, and availability aligned to the visible rate.

      References