Schema stack

    Legal Intake Form Stack

    Online legal intake/consult forms with Service + WebApplication context, FAQs, and breadcrumb navigation.

    Included schema
    Service
    Web Application
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • Law firm intake forms for new clients
    • Consultation request pages tied to legal services
    • Pages where FAQs clarify next steps and response times
    Composition

    What is included

    • Captures the legal service being requested via the intake form.

    • Defines the intake form experience as an online application.

    • Answers questions about timelines, eligibility, and confidentiality.

    • Provides navigation context to the intake form page.

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • applicationCategory
    • areaServed.name
    • itemListElement[].name
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • operatingSystem
    • provider.name
    • url

    Recommended properties

    • description
    • itemListElement[].item
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • offers.price
    • offers.priceCurrency
    • offers.url
    • serviceType
    • softwareVersion
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    [
      {
        "@context": "https://schema.org",
        "@type": "Service",
        "@id": "https://www.example.com/legal/family-law#service",
        "name": "Family Law Consultation",
        "serviceType": "Family Law",
        "provider": { "@type": "LegalService", "name": "Northwind Legal Group" },
        "areaServed": { "@type": "AdministrativeArea", "name": "California" },
        "offers": {
          "@type": "Offer",
          "price": "0.00",
          "priceCurrency": "USD",
          "url": "https://www.example.com/legal/family-law/intake"
        }
      },
      {
        "@context": "https://schema.org",
        "@type": "WebApplication",
        "@id": "https://www.example.com/legal/family-law/intake#app",
        "name": "Family Law Intake Form",
        "description": "Secure intake form to request a family law consultation.",
        "applicationCategory": "BusinessApplication",
        "operatingSystem": "Any",
        "url": "https://www.example.com/legal/family-law/intake",
        "offers": {
          "@type": "Offer",
          "url": "https://www.example.com/legal/family-law/intake"
        }
      },
      {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": [
          {
            "@type": "Question",
            "name": "How soon will I hear back?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "We respond within 1 business day with next steps and scheduling options."
            }
          },
          {
            "@type": "Question",
            "name": "Is my information confidential?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. All intake submissions are handled securely and reviewed only by our legal team."
            }
          },
          {
            "@type": "Question",
            "name": "Do you handle cases outside California?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "We currently serve clients in California. For other states, we can provide referrals."
            }
          }
        ]
      },
      {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
          { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
          { "@type": "ListItem", "position": 2, "name": "Legal Services", "item": "https://www.example.com/legal" },
          { "@type": "ListItem", "position": 3, "name": "Family Law Intake", "item": "https://www.example.com/legal/family-law/intake" }
        ]
      }
    ]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Should I include one Service per practice area?

    Yes. Use one Service for each practice area or intake page so the context stays accurate.

    Can the intake form live on a separate domain?

    Yes. Use the WebApplication URL for the form and keep the Service URL aligned to the main site.

    Primary sources

    References