Schema stack

    Microlearning Module Stack

    Microlearning lesson pages with CreativeWork + HowTo, FAQs, and breadcrumb navigation.

    Included schema
    Creative Work
    How To
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • Short lesson pages with step-by-step instructions
    • Microlearning modules for onboarding or training
    • Pages where FAQs clarify prerequisites and completion
    Composition

    What is included

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • description
    • itemListElement[].name
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text
    • name
    • step[].text
    • url

    Recommended properties

    • author.name
    • datePublished
    • itemListElement[].item
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    • supply[].name
    • timeRequired
    • tool[].name
    • totalTime
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    [
      {
        "@context": "https://schema.org",
        "@type": "CreativeWork",
        "@id": "https://www.example.com/academy/excel-basics#lesson",
        "name": "Excel Basics: Sorting and Filtering",
        "description": "A 10-minute micro-lesson on sorting and filtering data in Excel.",
        "url": "https://www.example.com/academy/excel-basics",
        "author": { "@type": "Person", "name": "Jamie Lee" },
        "datePublished": "2026-04-01",
        "timeRequired": "PT10M"
      },
      {
        "@context": "https://schema.org",
        "@type": "HowTo",
        "@id": "https://www.example.com/academy/excel-basics#howto",
        "name": "How to sort and filter a spreadsheet",
        "totalTime": "PT10M",
        "step": [
          { "@type": "HowToStep", "text": "Select the data range you want to sort or filter." },
          { "@type": "HowToStep", "text": "Open the Data tab and choose Sort or Filter." },
          { "@type": "HowToStep", "text": "Apply the criteria and review the updated table." }
        ],
        "tool": [{ "@type": "HowToTool", "name": "Excel" }]
      },
      {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": [
          {
            "@type": "Question",
            "name": "Do I need prior Excel experience?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "No. This lesson is beginner-friendly and includes a sample worksheet."
            }
          },
          {
            "@type": "Question",
            "name": "Is there a practice file?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Yes. Download the spreadsheet from the lesson resources section."
            }
          },
          {
            "@type": "Question",
            "name": "How long does it take to complete?",
            "acceptedAnswer": {
              "@type": "Answer",
              "text": "Most learners finish in about 10 minutes."
            }
          }
        ]
      },
      {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
          { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
          { "@type": "ListItem", "position": 2, "name": "Academy", "item": "https://www.example.com/academy" },
          { "@type": "ListItem", "position": 3, "name": "Excel Basics", "item": "https://www.example.com/academy/excel-basics" }
        ]
      }
    ]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Should I include both CreativeWork and HowTo?

    Yes. CreativeWork summarizes the lesson, and HowTo captures the step-by-step instructions.

    How do I handle multiple modules on one page?

    Include one CreativeWork and HowTo per module shown, each with distinct @id values.

    Primary sources

    References