Stack

Subscription Pause / Cancel Stack

Subscription pause/cancel policy pages with Offer + WebPage context, FAQs, and breadcrumb navigation.

Open generator Validate in Rich Results Test

When to use this stack

Subscription pause or cancel pages with policy details
Account management pages explaining plan changes
Pages where FAQs clarify refunds, proration, and reactivation

What's included

Web Page
Open generator
Defines the policy page and its purpose.
Offer
Open generator
Describes the subscription change offer and action URL.
Frequently Asked Questions
Open generator
Answers questions about proration, refunds, and reactivation.
Breadcrumb
Open generator
Provides navigation context for the policy page.

Required properties (stack union)

Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

availability

description

itemListElement[].name

mainEntity[].@type=Question

mainEntity[].acceptedAnswer.text

name

price

priceCurrency

url

Recommended properties (stack union)

dateModified

description

eligibleRegion

inLanguage

itemListElement[].item

mainEntity[].acceptedAnswer.text

mainEntity[].author.name

mainEntity[].name

priceValidUntil

Combined JSON-LD

Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

Validate

[
  {
    "@context": "https://schema.org",
    "@type": "WebPage",
    "@id": "https://www.example.com/account/subscription#page",
    "name": "Pause or Cancel Subscription",
    "url": "https://www.example.com/account/subscription",
    "description": "Manage your subscription status, including pausing or canceling your plan."
  },
  {
    "@context": "https://schema.org",
    "@type": "Offer",
    "@id": "https://www.example.com/account/subscription#offer",
    "name": "Subscription Pause or Cancel",
    "price": "0.00",
    "priceCurrency": "USD",
    "availability": "https://schema.org/InStock",
    "url": "https://www.example.com/account/subscription/manage",
    "description": "Pause billing for up to 3 months or cancel your plan anytime."
  },
  {
    "@context": "https://schema.org",
    "@type": "FAQPage",
    "mainEntity": [
      {
        "@type": "Question",
        "name": "Will I receive a refund if I cancel?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Refunds are not issued for partial months. You retain access until the end of your billing period."
        }
      },
      {
        "@type": "Question",
        "name": "Can I reactivate after pausing?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Yes. You can resume your subscription at any time from the account portal."
        }
      },
      {
        "@type": "Question",
        "name": "What happens to my data?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Your data is retained during a pause and remains available upon reactivation."
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
      { "@type": "ListItem", "position": 2, "name": "Account", "item": "https://www.example.com/account" },
      { "@type": "ListItem", "position": 3, "name": "Subscription", "item": "https://www.example.com/account/subscription" }
    ]
  }
]

Implementation steps

Start from your live product detail page content; ensure titles, prices, and availability match the page.
Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
Validate in the Rich Results Test and revalidate after price/availability/policy changes.

Common errors and fixes

Missing currency or availability: ensure `offers.priceCurrency` and `offers.availability` use ISO currency codes and schema URLs.
ShippingDetails missing destination or transit time: include `shippingDestination.addressCountry` and `deliveryTime.transitTime` with units.
MerchantReturnPolicy not linked: reference it from the Offer via `hasMerchantReturnPolicy` and provide a stable policy URL.
FAQ answers don't match the page: keep FAQ content identical to visible answers to avoid review or manual actions.

FAQs

Should I list multiple plans?

If pause/cancel terms differ by plan, add separate Offer entries for each plan’s policy.

Do I need to mention proration?

Yes. Document proration or refund rules in the page content and FAQ answers.

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