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    SwiftSchema

    Intuitive Schema Generation at Your Fingertips

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      Stack

      Professional Services Stack

      Consulting/pro services pages with Organization + Service + Offer context, FAQs, and breadcrumbs.

      Open generatorValidate in Rich Results Test

      When to use this stack

      • Consulting, agency, or advisory service pages
      • Services where price/terms are shown or quoted
      • Pages needing FAQs about scope, process, and billing

      What's included

      • Organization
        Open generator

        Anchors the service provider identity (name, URL, logo).

      • Describes the service offering, provider, scope, and service area.

      • Frequently Asked Questions
        Open generator

        Answers common questions on scope, process, and billing.

      • Breadcrumb
        Open generator

        Provides navigation context to the service page.

      Required properties (stack union)

      Ensure every applicable required property is present in your implementation. Nested props reference their parent objects (for example, `offers.priceCurrency`).

      areaServed.name
      itemListElement[].name
      logo
      mainEntity[].@type=Question
      mainEntity[].acceptedAnswer.text
      name
      offers.price
      offers.priceCurrency
      provider.@id
      serviceType
      url

      Recommended properties (stack union)

      address.addressCountry
      contactPoint.telephone
      description
      itemListElement[].item
      mainEntity[].acceptedAnswer.text
      mainEntity[].author.name
      mainEntity[].name
      offers.availability
      offers.url
      sameAs

      Combined JSON-LD

      Paste as a single script tag. Keep product details, offer data, shipping/returns, and FAQ answers in sync with the page.

      Validate
      [
        {
          "@context": "https://schema.org",
          "@type": "Organization",
          "@id": "https://www.example.com/services/strategy#org",
          "name": "Northwind Strategy",
          "url": "https://www.example.com",
          "logo": "https://www.example.com/assets/logo.svg",
          "sameAs": [
            "https://www.linkedin.com/company/northwind-strategy"
          ],
          "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-415-555-0123",
            "contactType": "sales"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "Service",
          "@id": "https://www.example.com/services/strategy#service",
          "name": "Go-To-Market Advisory",
          "description": "Research, positioning, pricing, and launch planning for B2B products.",
          "serviceType": "Consulting",
          "provider": { "@id": "https://www.example.com/services/strategy#org" },
          "areaServed": { "@type": "AdministrativeArea", "name": "North America" },
          "offers": {
            "@type": "Offer",
            "price": "12000.00",
            "priceCurrency": "USD",
            "availability": "https://schema.org/InStock",
            "url": "https://www.example.com/services/strategy#contact"
          }
        },
        {
          "@context": "https://schema.org",
          "@type": "FAQPage",
          "mainEntity": [
            {
              "@type": "Question",
              "name": "What is included in the engagement?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Discovery, market research, messaging framework, pricing guidance, and a 90-day GTM plan."
              }
            },
            {
              "@type": "Question",
              "name": "How long do projects take?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Typical engagements run 6–8 weeks with weekly checkpoints."
              }
            },
            {
              "@type": "Question",
              "name": "Do you offer fixed-fee pricing?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Fixed-fee is available for defined scopes; custom projects are quoted after discovery."
              }
            }
          ]
        },
        {
          "@context": "https://schema.org",
          "@type": "BreadcrumbList",
          "itemListElement": [
            { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
            { "@type": "ListItem", "position": 2, "name": "Services", "item": "https://www.example.com/services" },
            { "@type": "ListItem", "position": 3, "name": "Go-To-Market Advisory", "item": "https://www.example.com/services/strategy" }
          ]
        }
      ]

      Implementation steps

      1. Start from your live product detail page content; ensure titles, prices, and availability match the page.
      2. Embed one JSON-LD script in the head or just before the closing body tag using the combined example as a template.
      3. Fill shipping details for each region you serve and keep them aligned with on-page shipping tables.
      4. Attach your canonical MerchantReturnPolicy URL and keep the policy text in sync with Merchant Center.
      5. Add 3–6 FAQs that address purchase blockers (shipping, returns, compatibility) and keep answers consistent with visible content.
      6. Validate in the Rich Results Test and revalidate after price/availability/policy changes.

      Common errors and fixes

      FAQs

      Can I list multiple services?

      Yes. Use one Service per offering with unique @id values, all pointing to the same Organization provider.

      What if pricing is by quote?

      Keep offers.url and availability aligned to the visible CTA; if price isn’t shown, omit price fields but retain Offer where applicable.

      References