SwiftSchemaGenerate
    Schema stack

    Product Roadmap Stack

    Roadmap pages with ItemList of planned features, FAQs, and breadcrumb navigation.

    Open generatorValidate in Rich Results Test
    Included schema
    Item List
    Frequently Asked Questions
    Breadcrumb
    Fit

    When to use this stack

    • Public product roadmap pages listing upcoming features
    • Roadmap hubs that need structured navigation and FAQs
    • Pages where FAQs clarify timelines, prioritization, and feedback
    Composition

    What is included

    Data contract

    Properties across the bundle

    Nested properties keep their parent path, such as offers.priceCurrency. Only publish values that match visible page content.

    Required properties

    • itemListElement[].@type=ListItem
    • itemListElement[].item.@type=CreativeWork
    • itemListElement[].name
    • mainEntity[].@type=Question
    • mainEntity[].acceptedAnswer.text

    Recommended properties

    • itemListElement[].item
    • itemListElement[].item.dateCreated
    • itemListElement[].item.description
    • itemListElement[].item.name
    • itemListElement[].position
    • mainEntity[].acceptedAnswer.text
    • mainEntity[].author.name
    • mainEntity[].name
    Copy-ready example

    Combined JSON-LD

    Paste this as one script tag, then replace every example value with data from the live page.

    Validate
    [
  {
    "@context": "https://schema.org",
    "@type": "ItemList",
    "@id": "https://www.example.com/roadmap#list",
    "name": "Example Platform Roadmap",
    "itemListElement": [
      {
        "@type": "ListItem",
        "position": 1,
        "item": {
          "@type": "CreativeWork",
          "@id": "https://www.example.com/roadmap/custom-reports#item",
          "name": "Custom Reports",
          "description": "Create and schedule custom analytics reports.",
          "dateCreated": "2025-02-10"
        }
      },
      {
        "@type": "ListItem",
        "position": 2,
        "item": {
          "@type": "CreativeWork",
          "@id": "https://www.example.com/roadmap/slack-alerts#item",
          "name": "Slack Alerts",
          "description": "Send real-time alerts to Slack channels for key events.",
          "dateCreated": "2025-02-05"
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "FAQPage",
    "mainEntity": [
      {
        "@type": "Question",
        "name": "How do you prioritize features?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "We prioritize based on customer impact, feasibility, and alignment to our annual goals."
        }
      },
      {
        "@type": "Question",
        "name": "When will these ship?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Roadmap items are tentative. We update timelines monthly as work progresses."
        }
      },
      {
        "@type": "Question",
        "name": "How can I request a feature?",
        "acceptedAnswer": {
          "@type": "Answer",
          "text": "Submit requests via our feedback form. We review all submissions and will reach out if we need details."
        }
      }
    ]
  },
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.example.com" },
      { "@type": "ListItem", "position": 2, "name": "Product", "item": "https://www.example.com/product" },
      { "@type": "ListItem", "position": 3, "name": "Roadmap", "item": "https://www.example.com/roadmap" }
    ]
  }
]
    Workflow

    Implement and verify

    1. 01

      Start with the live page

      Confirm titles, prices, availability, policies, and visible FAQ content before generating markup.

    2. 02

      Add one JSON-LD script

      Use the combined example as a template in the document head or before the closing body tag.

    3. 03

      Complete regional details

      Fill shipping destinations and timing for every region the page actually serves.

    4. 04

      Link the return policy

      Use a stable MerchantReturnPolicy URL and keep its terms synchronized with the page.

    5. 05

      Match visible answers

      Add only FAQs that users can read on the same page, with identical answers.

    6. 06

      Validate after changes

      Run Rich Results Test after implementation and whenever price, availability, or policy data changes.

    Quality check

    Common errors and fixes

    • Missing currency or availability

      Use ISO currency codes and complete schema.org availability URLs in Offer data.

    • Incomplete shipping details

      Include shippingDestination.addressCountry and deliveryTime.transitTime with units.

    • Return policy is not connected

      Reference MerchantReturnPolicy from the Offer and provide a stable public policy URL.

    • FAQ answers differ from the page

      Keep structured FAQ answers identical to visible answers.

    Questions

    Stack FAQs

    Can I include completed items?

    Only include items visible on the roadmap page. If you show done items, list them with clear status in the UI and JSON-LD.

    How detailed should descriptions be?

    Keep descriptions concise and aligned to what’s visible. Avoid speculative timelines unless shown on the page.

    Primary sources

    References