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    Gym Schema Generator — Turn Searches into Memberships

    Generate clean JSON‑LD for gyms and fitness centers. Clarify address, phone, hours, amenities, and classes to improve local visibility and sign‑ups.

    Try the Gym Generator

    Why many gym pages underperform

    Pain points we solve

    • Bare snippets: competitors show hours and phone while yours looks generic.
    • Amenities and classes aren’t obvious to searchers comparing gyms.
    • Inconsistent NAP (name, address, phone) undermines map accuracy.
    • Validator warnings for address fields or `openingHours` slow updates.

    How SwiftSchema helps

    Solution

    Our generator ensures essentials are present and correctly formatted — full address, telephone, opening hours — and encourages listing amenities and classes in visible content.

    It outputs copy‑ready JSON‑LD per location page so your markup stays consistent. Include ratings only when policy‑compliant; link to membership or class pages in your site content.

    How it works

    How it works

    1. Choose HealthClub in the generator below.
    2. Enter business name and full address (street, city, region, postal code, country).
    3. Add telephone and opening hours; summarize amenities and classes in content.
    4. Optionally include AggregateRating if you have compliant, genuine reviews.
    5. Copy JSON or Script, paste on each location page, and validate in the Rich Results Test.
    Generate Gym JSON‑LD

    Use once per location. Validate. Ship.

    What is HealthClub structured data?

    HealthClub is a LocalBusiness subtype for gyms and fitness centers. Marking up your location page with accurate address, phone, hours, and amenity context helps search engines understand your business and convert searchers into members.

    Essential schema fields

    1. name
       — match signage and Google Business Profile (“Peak Fitness Downtown”).
    2. address
       — include suite numbers and full PostalAddress details.
    3. telephone
       — main phone; add
      contactPoint
      for membership sales or class bookings.
    4. openingHoursSpecification
       — list daily hours, with special entries for classes or 24/7 access.
    5. priceRange
       — optional; indicate membership tiers (“$$” or “Starting at $29/month”).
    6. amenityFeature
      /
      serviceType
       — highlight amenities (pool, sauna, childcare, classes).
    7. image
       — photos of facilities, equipment, classes.
    8. aggregateRating
      /
      review
       — use only with first-party review data per policy.
    9. sameAs
       — link to official social, ClassPass, or local directories.
    10. areaServed
       — mention service radius if offering off-site training or mobile classes.

    Content prep checklist

    • Describe your facilities (weight room, cardio area, studios, pool, spa).
    • List class schedules, personal training options, and membership perks.
    • Note amenities: towel service, lockers, childcare, parking.
    • Include membership pricing or call-to-action to request pricing.
    • Highlight special programs (CrossFit, HIIT, yoga, rehab).
    • Provide staff profiles or certifications to build trust.

    Implementation workflow

    1. Create a page per location with the above content and CTAs.
    2. Generate HealthClub JSON‑LD including address, phone, hours, amenities, and optional ratings.
    3. Add
      serviceType
      /
      hasOfferCatalog
       for membership plans or class packages.
    4. Embed the schema once per page; disable conflicting LocalBusiness schema from other widgets.
    5. Validate via Rich Results Test and monitor local SERP performance.

    Multi-location and class considerations

    • Use LocalBusiness schema per club; link to a Location hub page with ItemList.
    • If you offer franchising or multiple brands, use
      parentOrganization
      /
      subOrganization
      .
    • Link to class schedules using ItemList or Event schema for special classes/events.
    • Keep class descriptions and membership perks updated seasonally.

    Troubleshooting checklist

    • Incomplete address: include all PostalAddress fields; mention suite numbers.
    • Misformatted hours: use proper
      openingHoursSpecification
      strings.
    • Misaligned NAP: sync phone/address across header, footer, and Google Business Profile.
    • No amenity info: add
      amenityFeature
      entries so searchers see what makes your gym unique.
    • Duplicate schema: ensure only one HealthClub block is injected per page.

    Common Errors & Fixes

    • Incomplete address: provide city, region, postal code, and country.
    • Misformatted hours: follow recognized
      openingHours
      formats.
    • Out-of-date contact info: keep telephone and hours current.
    • Missing amenities: describe services in content and consider referencing them via
      serviceType
      .

    Required properties

    • name
    • address.streetAddress
    • address.addressLocality
    • address.addressRegion
    • address.postalCode
    • address.addressCountry

    Recommended properties

    • telephone
    • openingHours
    • aggregateRating.ratingValue
    • aggregateRating.ratingCount
    Minimal JSON-LD
    Validate
    {
  "@context": "https://schema.org",
  "@type": "HealthClub",
  "name": "Peak Fitness",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "210 Center St",
    "addressLocality": "Raleigh",
    "addressRegion": "NC",
    "postalCode": "27601",
    "addressCountry": "US"
  }
}

    FAQs

    Can I list amenities?Show
    Yes, list amenities (pool, classes, sauna) in content and description.
    Multiple locations?Show
    Create a Place page and markup for each location.

    Related types

    Browse all schema types

    References

    Generate Gym schema

    Fill in page details, copy JSON or Script, and validate.

      Schema Type

      🏋️ Gym Schema Generator

      LocalBusiness subtype for gyms. Add amenities, hours, location, and membership info.

      Generated Schema

      Validate your schema here.