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    Education Event Schema Generator — Promote Classes and Workshops

    Generate valid EducationEvent JSON‑LD in minutes. Clarify dates, instructors, venue or online access, and ticket Offers to improve understanding and visibility.

    Try the EducationEvent Generator

    Why many class pages underperform

    Pain points we solve

    • Date/time lacks timezone or endDate, confusing schedules.
    • Online vs in‑person is unclear without attendance mode and a join/registration URL.
    • No instructor/organizer is specified, reducing credibility.
    • Ticket Offers omit price/currency or URL.

    How SwiftSchema helps

    Solution

    The EducationEvent generator focuses on essentials: start/end dates with timezone, attendance mode, proper location (Place or VirtualLocation), and organizer/instructor details.

    It supports ticket Offers (price, priceCurrency, URL) and images, producing copy‑ready JSON‑LD for your class/workshop page.

    How it works

    How it works

    1. Choose EducationEvent in the generator below.
    2. Enter event name, description, and start/end dates with timezone.
    3. Set attendance mode and add a Place (with PostalAddress) or a VirtualLocation URL.
    4. Add organizer/instructor and an Offer with price, currency, and URL if ticketed.
    5. Copy JSON or Script, paste on your class page, and validate in the Rich Results Test.
    Generate EducationEvent JSON‑LD

    Paste once per class. Validate. Ship.

    What is EducationEvent structured data?

    EducationEvent is an Event subtype for classes, workshops, lectures, bootcamps, and training sessions. It captures the schedule, attendance mode, venue (or virtual access), instructors, organizer, and ticketing info. Accurate schema helps search engines display event cards, organize training calendars, and highlight your classes in education-focused surfaces.

    Essential properties

    1. name
       — descriptive class title.
    2. startDate
      /
      endDate
       — ISO 8601 with timezone.
    3. location
       —
      Place
      (with PostalAddress) or
      VirtualLocation
      +
      url
      .
    4. eventAttendanceMode
       —
      OfflineEventAttendanceMode
      ,
      OnlineEventAttendanceMode
      , or
      MixedEventAttendanceMode
      .
    5. eventStatus
       — optional; use
      EventScheduled
      ,
      EventPostponed
      , etc.
    6. organizer
      /
      instructor
       — Person or Organization with
      name
      ,
      url
      ,
      sameAs
      .
    7. description
       — summary of what the class covers and who it’s for.
    8. image
       — hero photo or promo graphic.
    9. offers
       —
      price
      ,
      priceCurrency
      ,
      availability
      , and ticket URL if paid.
    10. performer
       — optional; use for guest lecturers or performers.

    Content prep checklist

    • Describe what the class covers, prerequisites, target audience, and outcomes/certifications.
    • Provide schedule details (dates, times, timezone, session cadence).
    • Clarify whether it’s in-person, online, or hybrid, and include venue address or virtual platform info.
    • Introduce instructors with bios and links to professional profiles.
    • List ticket prices, early bird offers, or free registration instructions.
    • Mention resources provided (workbooks, recordings) and refund policies.

    Implementation workflow

    1. Update the landing page with the details above, ensuring registration links work.
    2. Generate EducationEvent JSON‑LD with start/end dates, attendance mode, location, instructors, and offers.
    3. Include
      organizer
       referencing your company or department.
    4. Embed the schema once per class page; avoid duplicate Event markup from other plugins.
    5. Validate in Rich Results Test; fix warnings (e.g., missing
      location
      fields).
    6. Monitor Search Console for event coverage and performance.

    Handling online and hybrid classes

    • Use
      VirtualLocation
      with a direct registration or join URL.
    • Combine with
      eventAttendanceMode: MixedEventAttendanceMode
      when offering both in-person and livestream access.
    • Provide detailed instructions in the content (Zoom link, login steps) and ensure the schema references the same link.

    Recurring sessions

    • For recurring classes, create an EventSeries and list individual EducationEvent instances or separate pages per session.
    • Update
      eventStatus
      if a session is postponed or cancelled.
    • Keep past sessions accessible with
      EventCompleted
      status, or update content to direct users to upcoming sessions.

    Ticketing and offers

    • Include
      Offer
      objects for each pricing tier (standard, student, VIP).
    • Use
      availabilityStarts
      /
      Ends
      for limited-time pricing.
    • For free events, set
      price: 0
      and still include an Offer to provide context.
    • Tag your registration URLs with UTMs to track performance; ensure the canonical link remains clean in schema if needed.

    Troubleshooting checklist

    • Missing time zone: include offsets in ISO timestamps.
    • No location: always specify Place or VirtualLocation.
    • Lack of organizer: include an organizer or provider to build trust.
    • Ticket info missing: add price/currency and
      url
      for registration.
    • Stale events: update schema when sessions pass; remove or mark them as completed.

    Common Errors & Fixes

    • Missing time zone: always include offset in ISO dates.
    • Ambiguous attendance: set
      eventAttendanceMode
      and use clear
      location
      objects.
    • No organizer/instructor: include at least one Person or Organization to establish credibility.
    • Incomplete offers: specify price and currency, even if the event is free (
      price: 0
      ).
    • Duplicate schema: ensure only one EducationEvent block exists per class page.

    Required properties

    • name
    • startDate
    • location.name

    Recommended properties

    • image
    • url
    • organizer.name
    • offers.price
    • offers.priceCurrency
    Minimal JSON-LD
    Validate
    {
  "@context": "https://schema.org",
  "@type": "EducationEvent",
  "name": "Intro to Python Workshop",
  "startDate": "2026-02-05T10:00:00-05:00",
  "location": {
    "@type": "Place",
    "name": "Campus Hall"
  }
}

    FAQs

    Is online supported?Show
    Yes, use OnlineEventAttendanceMode and include registration/join URLs.
    Recurring classes?Show
    Consider EventSeries for recurring schedules.

    Related types

    Browse all schema types

    References

    Generate Education Event schema

    Fill in page details, copy JSON or Script, and validate.

      Schema Type

      🎓 Education Event Schema Generator

      Event subtype for classes and workshops. Include instructors, schedule, and location.

      Generated Schema

      Validate your schema here.